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Google's AdSense program is a great opportunity to help you make money while you are helping other businesses thrive by keeping Internet traffic moving. Making AdSense work for you takes a bit of work, careful strategy, and a watchful eye. If you pay attention to some important details, AdSense will help you reap some positive monetary rewards. Here are some AdSense tips that will help:
Don't let your content get stale. Google likes sites that are relevant and up-to-date, so keep your content fresh. Be sure to add new pages often, to keep your site growing.
Be sure to have at least one ad unit on your index page. It is the first one seen and will get the most traffic.
Google AdSense ads are keyword based, meaning that the type of ads that appear will be based on the keywords it finds in your content. The bottom line is, create content pages based on keywords. Be sure those keywords occur often in the page, the page title, the META tags, and even in the domain name. Don't overdo it, but be sure those keywords are in there sufficiently.
The general rule is that the more traffic you get, the more clicks you get. Site ranking is largely based on how many other sites link to you, so get as many other sites to link to your site as possible. The best way to do this is to exchange links--that is, offer to put a link to their site on your pages as well.
Be sure you haven't prevented Google from crawling your site, for that is how Google AdSense works to bring you contextual ads.
Design simple, uncluttered pages. Use white space to bring attention to your Google AdSense ads. Avoid loud or busy pages, remembering that plaina and simple pages tend to have a higher click-through rate than ones which are busy and cluttered.
Place ads above the fold whenever possible, that is, AdSense ads should display clearly without the user having to scroll down.
Google AdSense ads are context based ads, so keep your pages relevant to one topic as much as possible. If your content rambles on about many topics, you can't expect Google to serve you with predictably relevant ads.
You probably know these already, but we'll post them here as timely reminders. Remember, violating the Terms of Service will hurt you in the long run and may be grounds for terminating your privileges of running AdSense ads!
This should go without saying. You're simply not allowed to generate illegitimate clicks, which includes telling other people to click on your ads. If you're on a shared system such as a family computer at home, be sure the others are warned never to click on Google ads on your site. AdSense is a highly developed system which is clever enough to figure out when people are cheating, so don't get caught generating fraudulent clicks.
With the AdSense tools provided for you, there is no need to change anything in your code. More than enough flexibility is provided for you. You can do anything you want with your page, but just don't mess with the AdSense code.
You're not allowed to place ads on login pages, registration pages, "thank you" pages, error pages, or pop-ups. Put ad units only on content pages.
Keep your information to yourself. Information like the CTR, CPM and income generated by individual ad units is not to be shared with anyone, so keep it confidential.
Be sure that the entire ad is visible on your page. It is entirely possible to make part of an ad the same color as your background, making it invisible--but this is not allowed. Also, be sure not to allow ads to be blocked by overlapping images, tables, or other page elements.
Google AdSense ads are only allowed on content web pages. Placing them in email messages will violate the Terms of Service and will get you in trouble.
Google AdSense ads are not allowed to be displayed on pages which include pornography, violence, or hate-related content.
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